Yvonne Koné blends the minimalism of Danish design with a colorful sensibility derived from an Ivory Coast lineage. This line of luxury Italian-made leather goods, cashmere accessories, and wardrobe staples are designed for lasting quality, classic beauty, and a reverence for craftsmanship. NR2154 created an identity and communication platform to reflect this unique personality.
Photography by Line Tith Klein
We expressed Yvonne Koné’s unique blend of Ivory Coast lineage, Danish design, and Italian craftsmanship with an architectural approach to form, materials, and texture, balancing practicality with a playful approach to color. The forms of the bold and geometrically inspired wordmark and mark are reflected in the dynamic, hand-rendered pattern.
We extended the colorful, well-traveled world of Yvonne into a series of editorial content pillars for social media and campaign photography that encompasses the essential beauty of her personal and brand history.
Campaign photography by Hasse Nielsen
The identity translates seamlessly to the digital world, which combines a seamless retail experience with storytelling that brings the brand’s eclectic spirit to life.